NEWS
Articles
October 19, 2017

Spark Foundry Hires Fagerlund As National Strategy Lead

Spark Foundry has appointed former Leo Burnette strategy director Linda Fagerlund as national head of strategy. Fagerlund, who has been working on a contract at News Corp for the past…

Articles
October 17, 2017

David’s Bridal Names Spark Foundry Its New U.S. Media Agency Of Record

Cue the wedding bells, David’s Bridal said “I do.” After a review, the wedding dress retailer chose Publicis Groupe’s Spark Foundry as its U.S. media agency of record. “We are…

Articles
October 13, 2017

Spark Foundry Picks Up Mattress Firm’s $250 Million U.S. Media Account

Mattress Firm, America’s largest specialty mattress retailer, has named Publicis Groupe’s Spark Foundry as its U.S. media agency of record after a review. This news marks the second recent agency…

Articles
October 3, 2017

Spark Foundry Canada Appoints Managing Director In Montreal

Spark Foundry Canada, a Publicis Groupe media agency, has appointed Véronik L’Heureux as the managing director of its Montreal office as the business looks to expand its presence in Quebec….

Articles
September 27, 2017

Southwest Airlines Sends Media Business To Spark Foundry After Review

Southwest Airlines concluded a recent review by naming Spark Foundry as its new U.S. paid media agency of record. The Publicis Groupe network will handle media planning, buying, analytics, performance and…

Articles
September 5, 2017

Club Med China Picks Spark Foundry

Club Méditerranée, commonly known as Club Med, has picked Spark Foundry to lead its media business in mainland China. The contract was officially signed at the end of July. Spark…